K & L has won more advertising awards than any other Asian American agency. Our creative product has been recognized by a wide variety of high-profile industry awards - both for its marketing effectiveness as well as for creative excellence. In addition, the agency has garnered leading awards for strategic planning/research and media planning.
Agency awards include:
2007 :Summit International Awards - Winner - Allstate Insurance - "Pillows" (Lunar New Year)
2007 :: Summit International Awards - Winner - Harrah's Entertainment - "Tangerines" (Lunar New Year)
2001 :ANA Multicultural Excellence Awards - Honorable Mention - Chinese - Bank of America Brand Campaign.
2001 :Mediaweek Magazine's "Mediaplan of the Year Award" for Census 2000 multicultural media plan.
2001 :Effie Awards - First Place Winner TV - Gold Medalist - Chinese, Japanese, Filipino, Indian, Korean, Vietnamese, Cambodian, Thai, Laotian, Hmong, (also Russian, Polish, Arabic) - Census 2000 campaign.
2001 :Advertising Research Foundation's (ARF) "Grand Ogilvy Award" for Census 2000 quantitative/qualitative research. This was a national study conceived and directed by K & L which was fielded with 9 ethnic groups in 10 languages.
1998 :Bank Marketing Association "Best of the Best Award" - First Place Winner TV - Bank of America 1997 Brand campaign (this was the first time in the 26 year history of the awards that a non-English campaign took first place)
1998 :4As O'Toole Award - Recipient for Multicultural Category "Other" (this was first year that this award was given).
1995 :AME International Award - Silver - Chinese - AT&T True Voice TV - "Mother & Daughter"
1994 :NY Festivals - Finalist - Japanese - AT&T Price Promotion TV - "Mystery Room"